Tuesday, 24 August 2010

Article Spinning - the mass production of repeated texts - Orwell would be proud

I came across this technology today and the buzz that surrounds, it hit me after a while how interesting this development is, it's all very Orwellian.

This type of technology comes in 2 basic forms, one where the original document is run through the software which produces alternatives automatically, or one where the author writes an original that contains lists of specific alternatives to words or phrases. The main reason for using the tool is to create multiple versions that can be spread across many websites creating increased hits for the author. The implication for the reader is they may find themselves reading the same document. written languages are complex, and it might take a while to develop the skills to notice this. meanwhile the reader is superficial persuaded that everyone seems to have the same opinion. This form of spamming would lead to an avoidance measures, changes in search engines or in the trust people have in sources. Many of the auto spinners produce unreadable junk documents.
If the use of the tool grows, the result could be a whole chunk of badly written documents. Which you could say already exists. The use of this tool to intentionally plagiarise are therefore low. Tools such as turnitin can detect the sequence of joining words that are difficult to change. . The loss of the original - or a new original?
The last type of spinner requires the author to write in a different way using calls a new skill, or authoring process that forces them to build into the document different permutations. Previous to this the author would write and select the exact phrase that captures the meaning. This process of trimming and shaping, reduces and defines the text and meaning. However, imagine including those permutations as part of the process. The original become a very difficult document to managed and read. Perhaps this tool could be used in a creative way, how abot spinner poetry, or short stories.

Posted via email from abstractrabbit's posterous

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